Bookmakers and Sportsbooks like William Hill, Betfred or Ladbrokes, until the advent of betting exchanges, were the only means of placing a sports bet and even then they only offered bets on horse racing. In recent times the betting landscape has changed beyond recognition and now every sport under the sun is covered.
Although it is a good idea to open accounts with a number of bookies I have found that William Hill offers a good range of markets with competitive prices and plenty of free bets with buy one get one free offers. They have made a lot of improvements to their website with a quick and trouble-free sign up service.
They are particularly strong on football bets, for example the Champions League, for which they claim to offer better odds than their main competitors and a football stats service with Opta sports data.
They also offer platforms for Casino,
Poker, Skill based games, Virtuals and Financials. In play betting is
offered for a number of sports with live streaming for UK and Irish
racing, SerieA and Uefa Europa league fixtures.
Sports offered include:
Horse Racing
Football
Tennis
Cricket
Greyhounds
American Football
Boxing
GAA Football
Ice Hockey
Motorbikes
Rugby Union
Rugby League
Athletics
Cycling
Hurling
Lotteries, Politics, Snooker, Volleyball, Darts, Golf, Motor Racing, TV/Specials, Winter Sports, Basketball, Futsal, Handball.
Politics are a particular favourite of mine as it is the only type of bet in which the outcome can be influenced by the punter.
If an elector places a bet on a politician he can increase the chances of a win by voting for him. The politician with the lowest betting price is most likely to get elected as the price accurately reflects the intentions of the voting public.
An excellent example of this is the US 2012 Presidential election. Barack Obama's price hovered around the 1.30 (decimal) mark whereas Mitt Romney was available at 4.50.
Typical appreciative comments by users of William Hill Bookmakers cite the provision of aggregate distance and favourite markets.
Niggles
include occasional lapses in customer service and no option to
restricting next three races on horse racing page to a particular
country.
SPORTS – Bet £25 and get a £25 Free Bet,
CASINO – Up to £150 Bonus, plus loads more, poker, bingo, live casino
There is an extensive range of payment options:
Bank
Transfer, Boleto, ClickandBuy, Delta, Electron, INSTADEBIT, Laser,
Mastercard, Moneybookers, Neteller, Paypal, Paysafecard, Personal
Cheque, PoliII, Postal Order, Ukash, Visa, Web Money
The minimum deposit is £10 and minimum bet is 1p
Currencies : AUD, CAD, CHF, DKK, EUR, GBP, HKD, JPY, SEK, SGD, USD
Languages
offered: Cantonese, Chinese, Czech, Danish, English, Finnish, French,
German, Greek, Italian, Japanese, Norwegian, Polish, Portuguese,
Romanian, Russian, Spanish, Swedish,Turkish
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Above policies updated 15 March 2018